Thursday, October 21, 2004

Why the blog, why the name?

It's clear that Blogs are becoming an important marketing tool and perhaps an important part of an externalization trend. By externalization I mean the way companies are beginning to publish their internal data and conversations to form a much tighter relationships with customers. I want to be conversant with the practices of blogging so I can use it in marketing and what better way to start than to have my own blog.

Despite having some "professional" goals, this blog will be decidedly personal. Personal just to make it fun for me. If it is fun for you, I hope you enjoy it.

The name "Stochastic Thoughts" means, of course, Random thoughts. I have always thought random processes were pretty cool and was surprised that "Random" become a high tech put down for awhile. I think that "Random" is coming more into fashion along with non-linear while "Determistic" and "Linear" thinking are getting more of a bad rap these days. In any case, the blog will be quite random because my overall agenda for the blog is simply learning and sharing what comes into my mind.

1 comment:

me said...

hi dad!!! it's me kristin. i think it was really nice of u to put pictures of me in ur blog.